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Fashion Studio is a dedicated AI environment purpose-built for fashion content. Instead of a general-purpose image or video prompt, it gives you a structured workflow built around fashion assets: a model, an outfit, styling details, and a scene.
Fashion Studio landing page with Editorial and Catalog format options

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Editorial vs. Catalog

Both modes use the exact same editor — the same model picker, outfit slots, styling options, scene and pose pickers — so switching between them doesn’t mean learning new controls. What changes is the kind of shot you’re going for:
  • Editorial — campaign imagery and video with a styled, editorial edge. Use this for brand campaigns, lookbooks, and social content where mood and styling matter.
  • Catalog — clean, consistent studio shots for product listings. Use this when you need product-page-ready images or clips without an editorial “look.”
Because the underlying controls are identical, you can build a look in one mode and know your way around the other immediately.

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Building a shot

Whichever mode you’re in, the editor is built around the same pieces:
  • Models — pick a preset model, reuse one you’ve created before, or generate a new one.
  • Choosing an outfit — preset garments, footwear, and accessories, or upload your own.
  • Scenes & poses — a large preset library for backgrounds and poses, or bring your own reference photo.
  • Templates — skip building a shot entirely and start from a ready-made look.
Beyond still images, each mode also has:
  • Video mode — turn a shot into a short video.
  • Editing a creation — regenerate an existing image with a new scene, angle, or description.